Tanuj Parikh - Buffering

Tanuj Parikh


Deals to use another company’s API usually require the most legal oversight and diligence, because you’re typically exposing your company and your users to another company’s terms of service, privacy policies, etc. — not to mention whatever potential liabilities are created by the new product you’re building.

One of the trickiest things to navigate in these deals is the balance between legal protection (contract clauses that may compromise the product) and product execution (building the best possible user experience). Being good at BD means placing yourself squarely in the middle of that tension, acting as a buffer between the product vision and the legal red tape.

After several months of negotiating an API deal for GroupMe, here’s what I’ve learned about the best way to buffer, in no particular order:

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